qualitative methods
Intrepid delivers hundreds of groups and probably thousands of depth interviews every year. To do this effectively all our people are trained in the fundamentals of moderation, facilitation, semiotics, work-shopping, analysis and synthesis.
quantitative methods
Let's be honest: numbers often get in the way of the message. That's usually because lots of agencies think they create value by producing hundred slide presentations with lots of pretty graphs – the real irony however is that even with all that data, real understanding remains elusive.